We take You from,

“Who Am I?

to

“I Am.”

in deeply defining

WORDS

and

STORYTELLING

We work deeply to tell WHO YOU ARE and WHY YOU MATTER.

WE SEARCH, SELECT, DEFINE, AND REFINE PERSONAL WORDS TO TELL YOUR UNIQUE & MEMORABLE STORY THAT

YOU ALONE OWN.

WE DEFINE YOUR WORDS, WRITE YOUR STORY, AND CONVERT IT ALL INTO A ROBUST LINKEDIN PROFILE; ABOUT YOU / BIO; TALKING POINTS, AND A PURPOSE PITCH TO PROMOTE YOU.

A colorful, grid-style infographic with text boxes in purple, orange, green, yellow, and blue, illustrating topics related to personal branding, storytelling, and self-improvement such as "LinkedIn Profiles," "Discover Your Voice," "Your Ghostwriter, Boo!" and "How To Be Different!".

WORDS TURN INTO YOUR PERSONAL BRAND COMMUNICATION ASSETS that DELIVER YOU in an INTENTIONAL ATTENTION-SETTING WAY:

  • ESSENTIAL LINKEDIN PROFILE •

  • CONCISE JOB COMMUNICATION •

  • ROBUST JOB INTERVIEW •

  • CONCISE RESUME •

  • DYNAMIC SPEAKING SITUATIONS •

  • MEMORABLE ABOUT / BIO •

WHAT YOU GET

WHEN WE DEFINE YOUR MEMORABLE WORDS, STORY, AND COMMUNICATION.

THIS Dictionary of Deliverables

  • A version of your backstory story with featured personal brand assets written for specific media interests such as LinkedIn and a website

  • The underpinning of who, what, where, when and why you are relevant: including details and facts that support you

  • Your complete story distilled into its simplest terms; the shorthand of the Essence of Who You Are; your most memorable, communication in brief.

  • The core of your character defined in collaborative attributes, supported by proof points and reinforced in all written and verbal materials

  • Your character expressed in deeply defined qualities that guide your look, feel and voice in a wholly unique way

  • Brief 1-2 sentences that defines you: your purpose and position you want to stake out in the world; the difference you want to make to the audiences you seek; short enough to convey quickly, completely, memorably. The PP defines your Purpose—your umbrella Vision, personally and professionally.

  • Story points converted to talking points organized by: personality, skillset, and accomplishments

  • Brief defining paragraph found at the top of a resume that an overview of your relevant value to the particular job search

Optional Services

  • Snapshot of communication assets to compare how others like you with personal service businesses [hyprid brands] talk about themselves

  • Expert content written and created to engage an audience in a speaking engagement; upon request.

  • What you want people to say when they introduce you to an audience