WORDS

with

STORYTELLING

tell WHO YOU ARE and WHAT YOU DO.

WE SEARCH, SELECT and DEFINE PERSONAL WORDS THAT

YOU ALONE CAN OWN.

WORDS THAT ARE TRUE and DIFFERENT ABOUT YOU.

WORDS THAT TELL YOUR TRUE AND UNIQUE STORY.

WORDS TURN INTO YOUR PERSONAL BRAND COMMUNICATION NEEDS that DELIVER YOU TO EVERYONE in a WHOLE NEW WAY:

  • a JOB INTERVIEW •

  • a COVER LETTER •

  • a LINKEDIN PROFILE •

  • a RESUME •

  • a SPEAKING ENGAGEMENT •

  • a BIO, and

  • so much more •

WHAT YOU GET

WHEN WE DEFINE YOUR MEMORABLE WORDS, STORY, AND COMMUNICATION.

THIS Dictionary of Deliverables

  • A version of your backstory story with featured personal brand assets written for specific media interests such as LinkedIn and a website

  • The underpinning of who, what, where, when and why you are relevant: including details and facts that support you

  • Your complete story distilled into its simplest terms; the shorthand of the Essence of Who You Are; your most memorable, communication in brief.

  • The core of your character defined in collaborative attributes, supported by proof points and reinforced in all written and verbal materials

  • Your character expressed in deeply defined qualities that guide your look, feel and voice in a wholly unique way

  • Brief 1-2 sentences that defines you: your purpose and position you want to stake out in the world; the difference you want to make to the audiences you seek; short enough to convey quickly, completely, memorably. The PP defines your Purpose—your umbrella Vision, personally and professionally.

  • Story points converted to talking points organized by: personality, skillset, and accomplishments

  • Brief defining paragraph found at the top of a resume that an overview of your relevant value to the particular job search

Optional Services

  • Snapshot of communication assets to compare how others like you with personal service businesses [hyprid brands] talk about themselves

  • Expert content written and created to engage an audience in a speaking engagement; upon request.

  • What you want people to say when they introduce you to an audience